2D custom avatar
eCommerce store smartalko.sk uses a special text-to-video 2D avatar with a custom voice in their video scena widget.
It acts as the store guide by presenting categories, selected products, and unique services like alcohol recommendations based on the customer’s mood or local weather conditions.
They are also testing after-purchase personalized video emails to distribute coupons and video testimonials for social media campaigns.
- 18% uplift of conversion rate in after-purchase personalized video email
- 35% uplift of engagement rate
- 155% monthly uplift of customer's video testimonials